All business leaders aspire to build a Trusted Brand for their products and their organizations; however, this journey poses enormous challenges. 

"The Speed of Trust" is one of the most effective approach which has been widely applied in more than 160 countries in the world to build a High-Trust Culture and a Trusted Brand.

In an effort to provide business leaders with the principles and methods to build a High-Trust Culture and a Trusted Brand for individuals, organizations and society, PACE Institute of Management and FranklinCovey are co-organizing an International Seminar on Management: “THE SPEED OF TRUST - From High-Trust Culture to Trusted Brand” 

Stephen M. R. Covey, the father of Culture & Brand Building with “The Speed of Trust” approach and author of “The Speed of Trust – The One Thing That Changes Everything”book is coming to Vietnam for the very first time to share with leaders the principles and methods to build a “High-Trust Culture” and a “Trusted Brand” for individuals, organizations and the society.

The Seminar will bring together top business leaders, HR leaders, Marketing leaders and Sales leaders from domestic and multi-national companies; scholars, economists, management experts; and representatives from reputable international organizations and NGOs in Vietnam.


08:30 - 12:00, Wednesday, June 20, 2018
InterContinental Saigon Hotel - 39 Le Duan St., Dist. 1, HCMC
English - Vietnamese (simultaneous interpretation)
Target Participant
Business Leaders, HR Leaders, Marketing Leaders, Sales Leaders,...
Original fee
250 USD / person
Early bird
200 USD / person (before June 02, 2018)
(*) 10% VAT excluded
Stephen M. R. Covey is a cofounder of CoveyLink and the FranklinCovey Global Speed of Trust Practice. A sought-after and compelling keynote speaker and adviser on trust, leadership, ethics, sales, and high performance, he speaks to audiences around the world.
He is the former CEO of Covey Leadership Center, which, under his stewardship, became the largest leadership development company in the world. Covey, with Greg Link, led the strategy that propelled his father’s book, Dr. Stephen R. Covey’s The 7 Habits of Highly Effective People, to be one of the two most influential business books of the twentieth century, according to CEO Magazine. A Harvard MBA, he joined Covey Leadership Center as a Client Developer and later became National Sales Manager and then President and CEO. Under Covey’s direction, the company grew rapidly and profitably, achieving Inc. 500 status.

Related News

Page / 27