4 KEY STRATEGIES FOR GROWING AND MARKETING BUSINESS
John Sculley helped build brands including Pepsi and Apple into what they are today. Here's how he did it. He was the president of PepsiCo, CEO of Apple and a founding team member at MetroPCS.
HIRE PEOPLE WHO DON’T BELIEVE IN THEIR MISSION?
In modern-day management, there’s a whole lot of hoopla around mission statements. Your mission should sit alongside unique values that together offer a vision for a world changed, however narrowly, by whatever your company makes, sells, or promises.
9 MISTAKES ALL GREAT LEADERS AVOID IN BUILDING WORK CULTURE
Culture eats strategy for breakfast. It doesn’t matter how great your plans to introduce a new product to the market are if your culture weakens execution. Culture is how things get done around a company. Great leaders focus on the work culture their leadership helps create as much as they focus on business strategy.
FINANCIAL MANAGEMENT IN SMALL BUSINESSES
Small business owners are often overloaded with tons of activities revolving around their business, and they have very little time left for managing cash flows or scratching their heads on company’s finances